Chapter 249: An Expert at Stirring Hearts

When consumers face surging crowds their first reaction is “Wow it’s so lively let me take a look too” but when businessmen face surging crowds their first reaction is “How much money can I make off this I want a piece of the action too”

So the Business Department’s goal is to leverage this mentality to sign a bunch of downtown merchants and expand the scope of business outward

“Dear shop owners as you can see tonight Wanzhong Mall is actually a comprehensive marketing case of our group-buy service”

“This is a brand new group-buying promotion platform unlike traditional ones our platform adopts an online-to-offline business model aiming to drive the digital upgrade of service and goods retail to bring consumers high-quality service”

“So what are the benefits of this new business model?”

Sun Zhi the newly appointed team leader of the group-buy Business Department asked loudly in the first-floor lobby of Wanzhong Mall

Even though customers were coming and going around him chattering noisily and often bumping into him by accident his voice remained loud and clear

But hearing his sudden question the merchants who were envying Wanzhong’s customer flow to death were stunned for a moment their expressions blank

Wait there’s a Q&A session?

Hold on what was the question he just asked?

Just as the shop owners gradually showed confused expressions Sun Zhi’s resonant voice rang out again as he pointed his hand toward the back of the crowd

“Yes that shop owner with the hat is right!”

Sun Zhi said excitedly “The greatness of the group-buy model is that it perfectly leverages the convenience of online traffic generation and the speed of internet propagation with no time or space barriers even customers who never had a chance to visit your store in their lives may become your patrons in the blink of an eye!”

As his words fell the shop owners came to a sudden realization nodding then turning around in unison looking for the person with the hat he mentioned

In the end they saw quite a few bald heads but not a single person wearing a hat

But that didn’t matter because Sun Zhi’s speech performance wasn’t over but continued advancing on the path of stirring hearts

“Everyone you can see that Wanzhong Mall is packed tonight nearly every shop is full to the brim eyeballing it there must be eight to ten thousand visitors if not more no platform or advertising company in Linchuan City can achieve this”

“With a slight move from our group-buy service this is already the industry limit aren’t you all tempted?”

“TV ads cost at least tens of thousands if not over a hundred thousand elevator ads are similar and outdoor billboards cost even more but today our group-buy service doesn’t want a hundred thousand or tens of thousands or even thousands!”

“Our group-buy service wants to provide everyone a free onboarding opportunity!”

“Become a partner merchant of the group-buy service enjoy the entire Linchuan pie together Wanzhong Mall’s tonight is your tomorrow!”

Sun Zhi shouted raising his arm causing another stir in the crowd

Everyone here does business who doesn’t envy others having long lines outside their doors who doesn’t hope to have endless customers to serve every day?

Wanzhong Mall reformed for half a year nearly all regular customers left on the verge of closing down but due to one group-buy marketing event it came back to life in an instant

If such crazy traffic was brought to your own store how terrifyingly high would the revenue become?

Not tempted? Only a ghost wouldn’t be tempted

“Great I already see the tempted expressions on your faces so on behalf of our boss I’ll make another decision against our ancestors’ wills customers who sign tonight will immediately enjoy the first wave of group-buy homepage promotion this week!”

Sun Zhi waved his hand and immediately called over his subordinate salespeople with contracts in hand and began explaining to each one

The enticement was complete the seamless follow-up routine was to break them down one by one

At the same time on the second floor of Wanzhong Mall Jiang Qin couldn’t help but raise an eyebrow thinking no wonder smoke rose from my ancestral grave during Chinese New Year turns out my employees have been helping me go against my ancestors

He watched with great interest for a while and his impression of this Sun Zhi gradually deepened

Not only was he bold and meticulous his ability to incite was also extraordinary how could there be such hidden dragons and crouching tigers in his own team?

“Manager Yue could you come over for a moment?”

“What is it Director Jiang?” Yue Zhu walked over in high heels

“That guy down there what’s his background?” Jiang Qin pointed at Sun Zhi through the air

Yue Zhu looked over “Is there a problem?”

Jiang Qin waved his hand “No problem just feel his tricks are quite unorthodox sounding a bit mystical”

“Oh that person is called Sun Zhi a current team leader in our Business Department before joining the company he worked as a health product lecturer so when speaking he may like to exaggerate a bit”

“Specializing in scamming the elderly? No wonder he’s so provocative what a talent where did you dig him up from? Got a couple more of these hidden gems? I can take in two more”

Yue Zhu quickly waved her hand to explain “We didn’t dig him up he came to us himself he said recommending ineffective health products to people his parents’ age every day he’s afraid the retribution will fall on his loved ones so he wanted to change jobs”

Jiang Qin sighed with some disappointment tapping his finger on the railing “Train him as a director later on”

“Okay Director Jiang do you want me to call him up to meet you?”

“No need I’d rather lay low laying low gives more sense of security the higher profile our group-buy is the lower profile I need to be”

Jiang Qin finished speaking and continued looking downstairs

In just a few short minutes quite a few shop owners on site were already so moved after understanding the group-buy service partnership agreement and profit sharing terms they signed the onboarding contract without hesitation

Among them were bar owners beauty salon owners as well as nearby gyms photo studios hair salons restaurants…

With the entry of these merchants the downtown area represented by Wanzhong turned from dots into lines gradually weaving into a brand new consumption zone

Within this large web all the money will flow through Jiang Qin’s pockets

“Boss!”

Right at this moment Tan Qing also arrived at Wanzhong Mall from Linchuan University led by Bao Wenping to the second floor she’s now in charge of coordinating the Business Department’s work

“Tan Qing did you see that person? His name is Sun Zhi go chat with him and have him report tonight’s work situation to you”

Jiang Qin pointed at Sun Zhi who was continuously inducing merchants to sign contracts immediately

Tan Qing said she understood then followed Bao Wenping downstairs to chat with Sun Zhi

Seeing this the Business Department employees couldn’t help but feel surprised also full of curiosity about Tan Qing’s identity

“Hey how come Brother Sun is chatting so happily with that girl?”

“What girl Manager Bao said this is Supervisor Tan our superior leader specializing in interfacing with the big boss if you don’t believe me look at her employee badge”

Hearing this everyone couldn’t help but look over and found three numbers written on her badge: 208

The badge didn’t have the group-buy logo but a number instead this made the uninformed employees feel strange

“Aren’t we all group-buy employees? How come the badges are different? What’s 208?”

“It’s a mysterious number string Manager Bao said anyone with these three numbers on their badge can directly meet the boss some of them even joined as veterans when the company was first established she told us to be more polite when we see them”

“No way this girl looks even younger than me 20 years old at most damn the sense of life’s unfairness is too strong!”

Just as they were discussing Sun Zhi had already brought Tan Qing over enthusiastically introducing his team members

Tan Qing greeted each of them and in the end curiously asked “I think I heard you all discussing me just now?”

“Yes we all feel you’re too young”

Tan Qing smiled slightly thinking I’m indeed young because I haven’t even graduated college but even if I haven’t graduated at least I’m a junior our boss is the real monster he’s only a freshman this year!

The surging crowd and bustling scene you see now are actually all a chess game manipulated behind the scenes by a college freshman it’s simply shocking

Thinking of this Tan Qing couldn’t help but look up at the second floor and found the boss was no longer where he was before

In a blink of an eye as night fell this grand bundled marketing event finally came to a close

The people of 208 went all out to incite the students creating an unprecedented boom for Wanzhong while the Business Department leveraged this boom to secure many downtown contracts

The combo punch accurately hit the target while also achieving the effect Jiang Qin wanted

In the following days the Business Department had endless clients to receive every day some came to inquire about entry conditions some even brought money to purchase marketing services each more enthusiastic than the last

Also the ground promotion work of the Planning Department began to gradually deepen shifting targets from public places to residential areas covering every corner of the region further expanding the user base of the group-buy service

Most interestingly Wanzhong Mall’s dazzling weekend debut even attracted quite a few local media outlets even the lifestyle program of Linchuan TV couldn’t help but do a report and mentioned the group-buy service in passing

The Linchuan commercial district which had been silent for a long time was like a stirred spring pond suddenly filled with vitality and vigor

“I should be sitting at the main table at this year’s Linchuan business banquet watching others pour wine for me right?”

Jiang Qin looked at the list of new user data and couldn’t help but show a crooked-mouth dragon king-like expression